Vuact creates a new kind of metadata for videos based on viewer reactions and behavior. It lets viewers and video owners see what are the most valuable moments of content in videos. Vuact saves viewers time and gives video owners better analytics and tools for increasing engagement.
We are creating new levels of transparency and accessibility into video data. We are especially interested in combining the qualitative nature of sentiments and reactions with quantitative data to really understand what parts in videos are the most valuable to viewers.
On this foundation, we build tools that save the viewers time and give them more control about their viewing experience. For the video publishers, our approach creates valuable data and audience analytics that helps in optimizing their content for delivery, distribution and advertising.
Mikko Jarvenpaa, CEO
10 years experience in marketing, product management, entrepreneurship. Startup advisor & founder, indie filmmaker and producer.
Experience from Google, HackFwd, Startups
LSE (MSc Philosophy), HSE (BBA Business)
Kalle Korhonen, CTO
Open Source committer in multiple Apache projects
15 years experience in software development, architecture, entrepreneurship. Architected video conferencing solutions, created successful Android enterprise apps.
Cisco, Latitude, startups
JUY (MSc Computer Science)